Join us in shedding an ironic half-tear for FLO TV, Qualcomm’s little-loved streaming TV service, which according to PaidContent will be axing its direct-to-consumers service by the end of the year. �Their sources say that staff in the MediaFLO division were informed of the decision late last week, and that Qualcomm is currently in talks with AT&T and Verizon over the white-label services they offer each carrier.
It’s not the first hint that Qualcomm were dissatisfied with FLO TV; back in July the company confirmed that it was in early stage discussions with potential buyers for the service. �Those talks seemingly came to nothing, leaving Qualcomm considering other potential uses for the technology. �Most interesting is data-casting, discussed at the recent IQ 2010 event and billed as a way to maintain cached data on mobile devices and shift loading away from the regular networks.
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